
Multimedia is the combined use of several media (including text,
graphics, video, and audio) on the same presentation.
Multimedia has many powerful applications in many areas of business,
including sales, marketing, and training. Its ability to effectively
engage its intended audience through several senses makes it a powerful
business tool.
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A well-prepared multimedia presentation can be very effective in
transferring knowledge to the viewer. It can grab and direct the viewer's
attention to the desired information by engaging the viewer's senses.
Interactive presentations go one step further by allowing the viewer
to take an active part in the knowledge-transfer process, thus making the
presentation even more effective.
Multimedia presentations can be given in person, displayed on a
screen or a kiosk, or distributed through various media (your website,
e-mail, CD-ROM, DVD).
Multimedia presentations have many powerful applications including:
- Sales presentations
- Training presentations (for both employees and customers)
- Trade show presentations (on-screen and through kiosks)
- Product demonstrations through electronic media (Internet,
CD-ROM)
- Kiosks (in-store or at trade shows)
- Multimedia brochures
- Multimedia catalogues
If you would like to present your materials in a high-tech and
highly effective manner, please contact
us today for a free consultation.
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Due to their large storage capacity and low
mass-production cost, CD-ROMs have become the standard in
multimedia distribution.
Distributing your brochures and catalogues on CD-ROM instead of
paper has many benefits. Please see our
Electronic Publishing section to learn more about these benefits.
We can create rich multimedia presentations for you (as discussed
in the previous section) and produce them
on CD-ROMs that are ready for distribution. We can provide you
with duplicates
in any quantity you wish.
We can also design the CD label for the face of the CD, the traycard,
and the booklet for your CD project. Several packaging
options are available to suit your needs.
One very interesting feature of CD-ROMs is that they can be cut
into custom shapes. For example, they can be in the size of a
business card. Shaped CDs will certainly increase a potential client's
interest in your brochure.
If you have any questions, or if you would like to discuss possible
options for a project, please contact us
today.
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